HANDLING COMPLAINTS LETTER

BIGHIT ENTERTAINTMENT

Seoul Gangnam-Gu, Nonhyeon-dong, 135-812, 10-31 Cheong-gu

South Korea

￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣￣
September 24, 2018

Ref : 12/CL-HCL/I/2018

Attention To,
Mr. Agus Demin
Warehouse Division
ARMY BTS STUFF Inc.
18, Jend. Sudirman Street
Jakarta

Subject : Response to Complaints

Dear Mr. Agus,

We receive your letter of complaint dated September 12, 2018 regarding the poor quality of one of our products which turned out to have a print error on the front of the album cover. we would like to extend the apologies that BTS Album Love Yourself: Her did not reach you in the condition we would have expected. 

In your case, we have investigated into what went wrong to ensure that the same thing does not happen again. We have decided to accept fault of what happened and to compenstate you replacement of the 13 incorrectly printed BTS albums 

It is our goal to retain you as a loyal customer and I hope that in the future you will be able to purchase our products at Big Hit Entertaintment wihtout any problems. 

Your Sincerely,

Bang Si-Hyuk
Manager of Big Hit Entertaintment



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FUNCTION OF HANDLING COMPLAINTS LETTER

Responding to customer complaints are one of the services that can be provided by the company to improve customer satisfaction. This letter serves to help overcome the guilt of the company because of the mistakes that have been made. It functions as a note that can be used to analyze company deficiencies. With a customer complaint response letter, of course the customer will feel appreciated because the letter is replied. Therefore, this customer complaint letter response is expected to function as a form of corporate accountability.

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FUNGSI DARI SURAT MENANGANI KELUHAN PELANGGAN

Menanggapi surat keluhan pelanggan merupakan salah satu pelayanan yang bisa diberikan perusahaan demi meningkatkan kepuasan pelanggan. Surat ini berfungsi untuk membantu mengatasi rasa bersalah perusahaan karena kesalahan yang telah dibuat. Befungsi sebagai catatan yang dapat digunakan untuk menganalisa kekurangan perusahaan. Dengan adanya surat tanggapan keluhan pelanggan, tentunya customer akan merasa dihargai karena suratnya dibalas. Maka dari itu, surat tanggapan keluhan pelanggan ini diharapkan dapat berfungsi sebagai bentuk pertanggungjawaban perusahaan.

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IMPORTANCE OF HANDLING COMPLAINTS LETTER

Handling of complaints letter is done by writing a letter because it is more efficient in saving time. It's not like using a telephone that can take a long time. The time we should use to do other work will be used to handle complaints. With the existence of a letter, it is hoped that there is also evidence that the company has handled customer complaints well.

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PENTINGNYA SURAT MENANGANI KELUHAN PELANGGAN

Surat menangani keluhan pelanggan dilakukan dengan menulis surat karena lebih efesien dalam menghemat waktu. Tidak seperti menggunakan telepon yang bisa memakan waktu yang lama. Waktu yang harusnya kita pakai untuk mengerjakan pekerjaan lain akan terpakai untuk menangani komplain. Dengan adanya surat, diharapkan juga ada bukti bahwa perusahaan telah menangani komplain customer dengan baik.

REFERENCE:
https://justlettertemplates.com/complaint-letter-response-example-rejecting.html
http://shopeljefe.co/reply-to-complaint-letter-template/complaint-letter-acceptance-response-reply-to-template-example/
https://www.pembelajar.com/menangani-keluhan-pelanggan
https://www.scribd.com/doc/306149983/Handling-Complain